Scaling a Norwegian Nutrition Startup with Performance Marketing
How LabMedia helped Vigur achieve over 700% ROAS through strategic Google Ads and Meta advertising — transforming a growing nutrition brand into a scalable e-commerce business.
A Norwegian wellness brand built on quality.
Vigur is a Norwegian nutrition and wellness brand focused on high-quality supplements and health products for people seeking better performance, health, and recovery.
The company had a strong product offering and a clear brand vision — but needed a scalable marketing strategy to accelerate growth and increase sales across Norway.
Strong product. Untapped growth potential.
Scaling advertising profitably
Increasing online sales consistently
Improving return on ad spend
Building brand awareness in a competitive market
Optimizing customer acquisition costs
Creating a predictable growth engine
A full-funnel marketing engine built for scale.
Performance and scalability — every channel, audience and creative measured against real revenue.
Google Ads Optimization
- Search campaign management
- Shopping campaign optimization
- Keyword expansion
- Conversion tracking
- Continuous bid optimization
- High-intent customer targeting
Meta Ads Strategy
- Advanced audience building
- Retargeting campaigns
- Lookalike audiences
- Creative testing
- Offer optimization
- Customer journey automation
Data & Analytics
- Conversion tracking setup
- Performance reporting
- ROAS monitoring
- Customer acquisition analysis
- Budget allocation optimization
Continuous testing. Relentless optimization.
Creative Assets
- Product-focused advertisements
- Lifestyle content
- User-focused messaging
- Performance-driven ad creatives
Audience Segmentation
- Cold traffic campaigns
- Warm audience retargeting
- Existing customer campaigns
- High-value lookalikes
Landing Page Improvements
- Conversion optimization
- Product page enhancements
- Mobile experience optimization
- Faster purchase journey
A predictable growth engine.
700%+ ROAS Achieved
For every €1 invested in advertising, Vigur generated more than €7 in revenue.
Increased Revenue
Campaigns delivered substantial sales growth while maintaining strong profitability.
Scalable Growth System
A repeatable acquisition process that scales linearly with increased ad budgets.
Stronger Brand Presence
Improved visibility across Norway through strategic Google and Meta advertising.
Data-Driven Engine
Every marketing decision backed by performance data and measurable results.
LabMedia helped us build a marketing system that delivered exceptional returns and supported our growth ambitions. Their focus on performance and optimization made a significant impact on our business.
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